Case Studies → Masterworks
Superhuman AI sponsorMasterworks earns hundreds of signups — and investments — from readers
3.7M impressionsRenewed 2xSignups → investments
Goals
- Reach high-income professionals with an alternative-investment offer
- Convert newsletter attention into funded accounts
Results
- 3.7M impressions across the partnership
- Hundreds of signups and investments from Superhuman readers
- Renewed 2x
About Masterworks
Masterworks is the platform for investing in shares of blue-chip contemporary art, with over $1B in assets under management.
Why it worked
- Reached Superhuman AI's opted-in readers at a 45%+ average open rate — attention, not auctions
- Ad copy drafted by our editorial team in the voice readers already trust
- Max 4 sponsors per issue, so the message was never buried
Planning a campaign like Masterworks's?
Get the media kit — audience data, placement formats, average clicks, and exact pricing — then book a 15-minute call for a proposal inside your budget.
6.6x ROI in pipeline
$3.9M tracked sales
Renewed 4x by Google
Max 4 sponsors per issue